1 0 Tag Archives: acai
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Beware of Hypes. Açai as an example.

We have to be careful, very careful. We live in a period where the influence of the media and the community has such a strong power, that it is hard to separate truth from half-truth. I mentioned before the danger of misleading advertising and claims made on packaging. Now I want to discuss the phenomenon [...]

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Trivial Taste: a first Experience with Açai

After a period of searching for it, I found 1 drum of açai pulp already back in October of 2005. Our client here in Europe did not find a way to work with it at that moment and was facing some difficulties as it was regarded a “novelty” food. Today, we see a wide range [...]

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